We specialise in premium quality gym equipment that lasts, which gives peace of mind and excellent value for money.

For more than 30 years, Jordan Fitness has been at the forefront of equipment design, now with several registered designs including their HIIT Bench, Custom Urethane Dumbbells, Barbells and Plates.

Much of the JORDAN range is also BSI approved, having been approved and tested by the British Standards Institute, so you can see how much they value quality.

JORDAN are continually creating unique free weights and gym accessories including Slam Balls, Sandbags and Plyometric Boxes in addition to Benches and Racks, that meet the needs of the ever-growing, international fitness market.

Proudly designed in the UK, with over 30 years of industry experience, we create premium, performance-driven training tools trusted by athletes, coaches, and gym owners worldwide.

Driven by innovation and built for results, Jordan Fitness products are now found in over 85 countries — supporting everyone from home gym and boutique studio gyms to large-scale operators.

At Jordan Fitness, we live and breathe movement. Our team is constantly evolving our designs and exploring new ideas to raise the bar for functional fitness — ensuring every product meets the highest standards of performance, durability, and usability.

We’re proud to invest in research, British manufacturing, and real-world feedback to deliver kit that works hard on the gym floor and fits seamlessly into any training environment. Our 90,000 sq ft warehousing and global manufacturing network mean fast, reliable delivery every time.

Functional Fitness Equipment – From dumbbells to sandbags, built to move the way you do.

Strength Training Gear – Designed to endure serious lifting with commercial-grade quality.

Storage & Racks – Scalable, space-saving, and tailored for modern training spaces.

Accessories – From slam balls to resistance bands, every tool for dynamic movement.

Studio Solutions – Stylish, high-performing kit for boutique fitness and group training.

Performance-Led Design: Every product is engineered with purpose — from coaching feedback to user trials.

UK Innovation & Global Reach: Designed in Britain, distributed worldwide, stocked and ready to ship.

Stronger Together: We proudly partner with Hatton Boxing, HEGREN, and more to offer a complete gym solution.

Support Beyond the Sale: Our Jordan Training Academy empowers coaches and resellers to get the most from every product.